BP

The franchise offering project for BP Polska was a distinctive challenge that demanded a fusion of art and technology to craft a sophisticated and elegant proposition. The aim was to highlight the strongest aspects of the BP brand and entice potential investors to consider this franchise opportunity. A pivotal aspect of this project was its unconventional format. Opting for a 278x340 size, reminiscent of newspaper dimensions, allowed for the creation of a franchise offering catalog that captures attention and stands out among other promotional materials. This unique format, combined with high-quality graphics and text, lends the catalog a distinctive character and a professional appeal.