Web design and visual identification of a clothing brand fighting for equality and human rights on various levels.
Year
2022
Services
Web, Social, Identity, Clothes
Client
Explicit
Visit website
Case study
Description
The brief
This project offered the opportunity to design a comprehensive brand identity, including logos, social media content, advertising banners, and products such as hoodies and T-shirts. The entire endeavor aimed to convey the noble message championed by the Explicit brand - combating racism, supporting the LGBT+ community, and advocating for global equality. Throughout the project, emphasis was placed on highlighting the importance of these values through the use of sophisticated colors, subtle patterns, and meticulous execution. Every detail of the design was intended to communicate a noble and elevated tone, perfectly reflecting the message of the Explicit brand. This project provided a chance to leverage graphic design skills and contribute to promoting significant values in society.
No items found.
Credits
Client
Project Management: Mariah Bush Company: Explicit
our team
Art direction: Piotr Pirowski
Recognition
Awards
Testimonial
Mariah Bush
Managing Director
“From the outset, their approach to art direction was not only innovative but deeply intuitive. Managed to capture the essence of our brand and translate it into a visual narrative that exceeded all our expectations. The creativity and attention to detail brought our vision to life in a way we couldn't have imagined. It's rare to find a team that truly listens and then elevates your ideas to a whole new level. I'm genuinely impressed and look forward to our next collaboration.”